Marketing in a new Industry I love the challenge of marketing in a new industry and finding the corresponding online audience that will most likely tap into that good or service. So when I hooked up with Pete Black Plumbing of Livingston County, Michigan- to do video marketing, the potential is boundless. When I first […]
Some jobs are just too bizarre to pass up. When I got the call to film the removal of a massive floating island—affectionately nicknamed “the giant turd”—from Thompson Lake in Howell Michigan, I knew this was going to be a shoot unlike anything I’d done before. The job was messy, unpredictable, and, let’s just say, […]
The Dockman will survive! Deep down, there is a dockman in all of us. And a dockman never leaves another dockman behind. Over the past year, I’ve been building a youtube channel with Waters Edge. This type of content is exactly what works for brand identity, and building an online base of fans. Not every […]